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Optimizing Images for SEO: A Storbie Guide


Images can significantly enhance your Storbie store's visual appeal and user experience. However, they can also impact your website's loading speed and search engine rankings if not optimized correctly. Here's a guide to optimizing your images for SEO:
Step 1: Choose the Right Image Format 

  • JPEG: Ideal for photos with a wide range of colors and smooth gradients.
  • PNG: Best for images with sharp edges, or limited color palettes.
Step 2: Optimize Image Size and Compression
When uploading an image to Storbie you might get the following message:A close-up of a sign<br><br>Description automatically generated
This is a sign that either your image dimensions are too large or your image file size has exceeded the Storbie limit of 8 MB. To fix this we recommend doing the following:
  • Use image editing software (e.g. Photoshop, Canva) to reduce file size without sacrificing quality.
  • Consider using online tools like TinyPNG or Image Optim.
  • Aim for a balance between image quality and file size.
Step 3: Name Your Images Descriptively
When choosing an image file's name there are several things you need to consider:
  • Use keywords relevant to the image's content.
  • Replace spaces with hyphens for better SEO.
  • Example: "blue-dress-sale.jpg" instead of "image123.jpg".
Step 4: Add Discernible Link Text
Discernible Link text provides a clear and concise description of the linked page or resource for users and crawler bots. It helps users understand the destination before clicking, improving the overall user experience.
You can find this option under the link and product galleries.
A screenshot of a computer<br><br>Description automatically generated
Keep it relevant and informative:
  • Match the link's destination: The text should accurately reflect the content of the linked page.
  • Avoid generic terms: Instead of using vague phrases like "click here," provide specific and descriptive text.
Step 5: Use Descriptive Image Titles
  • Make them informative and include relevant keywords, making it easier to manage images within your Storbie image library.
  • Example: "Summer Dress Sale" instead of "Image 1".
Step 6: Optimize Image Placement
  • Place images strategically within your product pages and blog posts.
  • Ensure they are relevant to the surrounding content.
Additional Tips:
  • Avoid excessive image use on a single page, as it can slow down page load times.
  • Regularly update your images to keep your store fresh and engaging.

By following these guidelines, you can optimize your images for SEO, enhance user experience, and improve your website's search engine rankings.